Last year we won it -- next week we find out at this year's Streaming Media Europe show in London. Mark Lawson, our head of EMEA, is leading the charge for us over there -- and is speaking on a panel. Check it out. And then join him at the pub.
Friday, October 14, 2011
Hot off the presses -- Sorenson Squeeze is a top 3 finalist for the coveted Streaming Media Europe "Readers' Choice" award for Best Transcoding Solution. Click on this link to see the full scoop.
Online distribution companies continue to shell out the big -- massive -- bucks to stream motion picture and television content. And, the studios are the big beneficiaries, as I always expected they would be as multiple distribution outlets battle to deepen their content of offerings.
Case in point -- Netflix. According to the Wall Street Journal, the beleaguered company just agreed to pay nearly $1 Billion (yes "B"!) for streaming rights to shows from the CW Network -- you know, that network you never watch (but your kids likely do) that offer quality entertainment like "Gossip Girl." Although Netflix's rights are severely limited -- as one example, those shows cannot be streamed until after the relevant season ends -- Netflix will have the right to stream for perhaps more than a decade. Of course, Netflix's rights are not exclusive.
And, that's the beauty of content. Everyone needs it to have a service that matters. The deeper the pool, the more valuable the service is.
Who says "Content Isn't King"? It always will be ... always.