Tuesday, September 28, 2010

Let's Meet in London -- Our Largest Revenue Generating City (By Far)

A number of us from Sorenson Media will be trekking to London in a couple weeks (October 13-15) to participate in the Streaming Media Europe show. Here is today's press release. If you would like to schedule a meeting, please reach out directly to me at bizdev@sorensonmedia.com.

Interestingly, London is by far our company's single most important city from a revenue generating standpoint (about 1/3 more than New York City, our second largest revenue generator). And, Europe in general accounts for approximately 30% of our overall online revenues (and about 33% of our web traffic). What makes this remarkable is that, to date, we have focused little to no of our marketing efforts outside of our U.S. borders -- underscoring the power of the "Sorenson Media" brand. This will change in 2011, as we make an aggressive push overseas in both Europe and APAC.