Tuesday, September 14, 2010

Sorenson Squeezes New 6.5 -- Our Free Upgrade to Existing Squeeze 6 Users

I am pleased to report that my company, Sorenson Media, has just launched our long-anticipated new upgrade of our best-selling desktop encoding application -- Squeeze 6.5. And, best of all, it is free to all of our existing users of Squeeze 6. Here is the link to our official press release.

New features include AVCHD decoding (AVCHD is the most common HD video encoding format for the prosumer and high-end consumer market), significant new filters (including enhanced and faster de-interlacing, optimized color conversion, and image rotation) and new direct publishing to Amazon Web Services (AWS) in addition to YouTube, Twitter, Limelight, Akamai, FTP sites, and our Sorenson 360 online video platform (seamless integration into Sorenson 360 comes default and is complimentary).

Importantly, Squeeze 6.5 also comes with a host of overall enhancements and "fixes" that resulted directly from the input of our users. We know that Squeeze 6 -- while good -- encountered performance and stability issues for some of you. And, believe me, we absolutely listen to all of your candid feedback (and act on it). I personally seek out technical and customer support updates on a regular basis and challenge the team to address frustrations with our products, because we are absolutely committed to customer satisfaction as Job 1. That's why we give personalized support to every one of our users.

And, that's why Squeeze 6.5 is a significant free update for existing Squeeze 6 users. We are absolutely committed to developing the best products and video solutions -- and, we know we don't always hit the mark with every feature of every product. But, we do listen -- and we learn. And, we continuously strive to be better -- and the best video encoding solutions period (including our brand new Sorenson Squeeze Server Edition that is in private beta now).

We hope you like what you see. And, whether you do or don't, I want to hear your feedback. Send it to my attention at bizdev@sorensonmedia.com

Happy encoding!