Tuesday, March 16, 2010

Sorenson Media -- Enrolling With Higher Ed (Harvard, U of Utah, OSU & More) with Enterprise Solutions

Little known fact to many -- Sorenson Media's products have been used by some of the biggest global brands for years (including some of the biggest media companies in the world such as Warner Bros., Gannett, HBO, and Conde Nast).

While we have fully embraced small-to-medium businesses, our focus always has been on meeting the needs of all business -- no matter what size.

As a result, it was only a matter of time that we signaled our formal entree into the enterprise market with our Sorenson 360 Video Delivery Network (VDN) and differentiated high quality Total Video Solutions. Our recent announcement about our APIs -- which enable the customization and complete video solutions that enterprises demand -- signaled that the time was nye ...

Now is that time.

Right now, even before the formal press release hits the wires first thing tomorrow morning (click here for a preview of that release), you are the first to learn that Sorenson Media is officially in the enterprise business with our Total Video Solutions (Sorenson 360, Sorenson Squish, Sorenson SquishNet -- you can see all of our business Solutions on our new "Solutions" page -- click here). And, we enter the enterprise market first with higher education, given the unique needs of those institutions (and our unique ability to give them what they need -- i.e., the highest quality total video solutions from a brand they trust -- Sorenson). I am proud to write that our official entree is marked by significant implementations both domestically and internationally with Harvard University, the University of Utah, Ohio State University, Loyola Marymount University, and Ireland's Dublin City University.

Here (click here) is our new Higher Education-focused page on our website (including detailed descriptions of how each university is utilizing different pieces of our enterprise-grade Total Video Solutions).

Sorenson Media -- now officially open for enterprise business beyond Squeeze. The legacy of Squeeze's encoding engine -- i.e., highest quality video -- is the foundation of everything we now can do with our APIs and Total Video Solutions. That is our "special sauce." We make your videos look better, so that you can better build your brand, your credibility, and your revenues.

This matters to higher education ... this matters to your business.

Expect several other significant announcements soon ... very soon ...