Thursday, March 06, 2008

Google's Android -- Soon Invading Mobile Phones

Google, of course, has moved well beyond search with many other applications -- including many applications that make its nemesis from the Pacific Northwest very very nervous.

Not surprisingly, like many other companies, Google hopes to dominate in communications as well. While it has long promoted Gmail and Google Talk (where it has a formidable, yet not dominant position), the company hopes to capture the mobile phone (the "Gphone") via its "Android" initiative. Google revealed more details about the Android initiative yesterday at the O'Reilly ETech conference in San Diego. Unlike Apple's "walled garden" approach to mobile phones -- i.e., restricting access to outside software programs -- Android is open-source and free software that opens up smart-phones (available for free) to outside software that can significantly expand the utility of those phones ... and give consumers more choice in the process.