Wednesday, November 14, 2007

Bebo Bolsters Its Media Credentials -- Shouts "Bring On MySpace & Facebook!"

Social networking site Bebo, the #1 social networking site in Great Britain and the #3 social networking site overall, has forged new alliances with major media companies in an attempt to leapfrog MySpace and Facebook by becoming a "social media network." Bebo will allow its partners -- including MTV, CBS, ESPN and others -- to add their content to its site for free and retain all ad dollars.

Interestingly, although Bebo is the #1 such site in Britain, the company is San Francisco-based and has quietly grown to be a major player (unlike its far more vocal rivals).